shareware resources - submit® 
The sharewarist’s central 
So you plan to market your software as shareware ? There are a lot of things to learn. Here are the ten top tips by me, aka Doctor Upload: 
1) CREATE A GOOD PRODUCT - Make a good and useful product (if your budget allows for it, you can read “make sure anybody wants your product” :-) ); 
2) ASK FOR THE MONEY - Make sure there are registration incentives (30 days limit, and so on...), nobody buys what he can have for free; 
3) TAKE CARE OF LITTLE THINGS - Debug the software before releasing it, and proof-read the documentation. If you're not careful with your spelling, maybe your product isn't so good either...; 
4) SETUP A NICE SHOWCASE - Make a good Web site; Edit, edit and edit the description of the software and the Web pages: remember that the user doesn’t know what you’re selling!; 
5) NETWORK WITH OTHERS - See what other shareware authors are doing (associations, mailing lists): like any other job, it’s a matter of experience; 
6) DISTRIBUTE THE CLASSIC WAY - Submit your software to as many distribution sites as you can; work hard to get a top rating if any; 
7) LET THEM KNOW ABOUT YOU - Pay attention to search engine ranking; Do press releases; be very careful with magazine’s ads; hire a promotion service, if you can afford it. If no-one knows you exist, they probably won't come to buy your software either; 
8) PEOPLE LOVE FREE STUFF - give out something for free; insert bundles or added value offers; give out free updates; build your own newsletter; follow up with email; 
9) GOOD SUPPORT, GOOD SALES - Respond to all customer’s email, no matter how silly they may seem! Be polite and clear: word of mouth is very important for the small business! 
10) WORK, WORK, WORK - Every successful business started with a lot of work. Don’t expect immediate success, be resolute, and results will come. 
Dr. Upload 
See also the resource guides’ page, the links page, and the link boards and directories
resources shareware developers 
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